Service Policy

ExterminatorHQ is not just a web directory, we provide services designed for pest control companies to grow their businesses. This Service Policy outlines the terms, conditions, and deliverables for our services to ensure transparency and mutual understanding. By engaging our services, you agree to the terms below.

1. Overview of Services

We offer seven services to enhance your online presence, detailed below. All services are non-refundable unless otherwise stated. For refund inquiries, see our Refund Policy.

1.1 Local Lead Generation Websites (LLG Sites)

  • Type: Monthly subscription + one-time setup fee
  • Description: A 12-page lead generation website optimized for local search, owned by ExterminatorHQ and rented to your business. Includes setup, hosting, and monthly maintenance.
  • Deliverables:
    • Home Page: Optimized for “Pest Control + County”
    • 2–5 Service Pages: General Pest Control + 1–4 individual pest pages (e.g., Termite Control, Rodent Control, customizable)
    • Five Service Area Pages: Covering five cities/towns within your service radius
    • Contact Page
    • Privacy Policy Page
  • Pricing:
    • Setup Fee: $299 (one-time)
    • Monthly Hosting & Maintenance: $99
  • Delivery Time: 5 business days

1.2 Reviews Management

  • Type: Monthly subscription + one-time setup fee
  • Description: List reactivation and review management to boost credibility.
  • Deliverables:
    • 4 seasonal pest control offers (Spring: March–May, Summer: June–August, Fall: September–November, Winter: December–February)
    • Review requests for past and new customers
    • One review commercial per month
  • Pricing:
    • Setup Fee: $299 (includes formatting customer list and integrating invoicing/CRM for review request automation)
    • Monthly Fee: $99
  • Delivery Time: Ongoing, with setup completed within 5 business days

1.3 Google Business SEO (Basic)

  • Type: Monthly subscription + one-time setup fee
  • Description: Optimization of your Google Business Profile (GBP) for local visibility.
  • Deliverables:
    • Full GBP on-page optimization
    • Monthly citations (Yext PowerListings)
    • 4 Google Posts per month (one per week)
  • Pricing:
    • Setup Fee: $299
    • Monthly Fee: $99
  • Delivery Time: Ongoing, with setup completed within 5 business days

1.4 STANDARD Local SEO Service

  • Type: Monthly subscription
  • Description: Comprehensive local SEO to improve rankings.
  • Deliverables:
    • Full GBP on-page optimization
    • Monthly citations (Yext PowerListings)
    • Monthly link building (low-medium competition links)
    • 4 Google Posts per month (one per week)
    • 1 long-form post per month
    • 1 standard press release per month
  • Pricing: $599/month
  • Delivery Time: Ongoing

1.5 PLUS Local SEO Service

  • Type: Monthly subscription
  • Description: Advanced local SEO for competitive markets.
  • Deliverables:
    • Full GBP on-page optimization
    • Monthly citations (Yext PowerListings)
    • Monthly link building (high competition links)
    • 8 Google Posts per month (two per week)
    • 2 long-form posts per month
    • 1 standard press release per month
  • Pricing: $899/month
  • Delivery Time: Ongoing

1.6 PREMIUM Local SEO Service

  • Type: Monthly subscription
  • Description: Elite SEO for highly competitive markets.
  • Deliverables:
    • Full GBP on-page optimization
    • Monthly citations (Yext PowerListings)
    • Monthly link building (extreme competition links)
    • 12 Google Posts per month (three per week)
    • 3 long-form posts per month
    • 1 premium press release per month
  • Pricing: $1,249/month
  • Delivery Time: Ongoing

1.7 Full SEO Audit

  • Type: One-time purchase
  • Description: A detailed analysis of your website and/or GBP compared to top-ranked competitors.
  • Deliverables:
    • Competitive Link Analysis Report (Excel workbook with visual graphs)
    • Analysis of backlink and anchor text profiles
    • Review of 19 points across entity, on-page, GBP, and off-page optimization
    • Screencast video (up to 30 minutes) with recommendations for resolving issues and strengthening local brand authority
  • Pricing: $299
  • Delivery Time: 10 business days

2. Payment Terms

  • Payment Schedule:
    • One-time setup fees are due upfront upon signing the service agreement.
    • Monthly subscriptions are billed on the 1st of each month.
    • One-time purchases (e.g., Full SEO Audit) are due in full at the time of order.
  • Accepted Methods: We accept payments via the Mastercard and VISA card through our secure payment gateway.
  • Late Payments: Payments overdue by 7 days may incur a 5% late fee. Services may be paused until payment is received.

3. Client Responsibilities

  • Information and Access: Clients must provide necessary materials (e.g., website/GBP access, customer lists, branding guidelines) within 3 business days of service start. Delays may extend delivery timelines.
  • Feedback: Clients are expected to review deliverables (e.g., website drafts, SEO reports) within 5 business days. Delays may impact project timelines.
  • Compliance: Clients must ensure their website and GBP comply with platform policies (e.g., Google’s terms).

4. Refund and Cancellation Policy

  • Non-Refundable Services: All services are non-refundable once work has begun, due to the customized nature of our deliverables.
  • Cancellations:
    • Monthly subscriptions require 30 days’ written notice to cancel, effective at the end of the billing cycle.
    • One-time services (e.g., Full SEO Audit) cannot be canceled once initiated.
  • Exceptions: If we fail to deliver agreed-upon services within the specified timeline (barring client delays), clients may request a pro-rated refund, subject to review.

5. Service Standards

All services are delivered in accordance with:

  • Industry best practices and current SEO guidelines
  • Platform-specific requirements (e.g., Google, Yext)
  • Agreed-upon service specifications and deliverables
  • Professional quality standards

6. Disclaimers

  • SEO Results: Due to external factors (e.g., search engine algorithms, competitor actions), we cannot guarantee specific rankings or outcomes. We aim to improve visibility using proven strategies.
  • Liability: ExterminatorHQ is not liable for penalties, ranking drops, or losses caused by client actions, third-party platforms, or unforeseen algorithm changes.
  • Third-Party Tools: Services like Yext PowerListings depend on third-party platforms; we are not responsible for their performance or policy changes.

7. Confidentiality

  • Client data (e.g., customer lists, analytics) will be kept confidential and used solely for service delivery.
  • We comply with applicable data protection laws and maintain secure systems.

Frequently Asked Questions

Can I Cancel my Subscriptions?

Yes. Cancellation will stop all future payments. However, previously paid subscription fees are non-refundable. Learn more about Refunds.

Contact Us

Email us at cs@exterminatorhq.com

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